Bmw audi ad wars
They are known for their rivalry in technology and ads, however, their rivalry has escalated to a new level. Video: Audi renews ad wars, takes shot at BMW in new commercial originally appeared on Autoblog on Thu, 11:29:00 EST. Admin Novem3 Advertisement BMW and Audi are two of the leading German car manufacturers in the world and their BMW vs Audi Billboard Ad War is a trend. Continue reading Video: Audi renews ad wars, takes shot at BMW in new commercial Hit the jump to watch the video for yourself.
Bmw audi ad wars driver#
It appears Audi is very smitten with the fact that its vehicles won three straight Car and Driver comparisons against its German rival smitten enough to spend bucks on a new 30-second spot to rekindle one of the more entertaining rivalries in the auto industry. We didn't receive an official notice in the mail stating that the ad battle between BMW and Audi was back on, but the post-jump commercial tells us everything we need to know.Īudi appears to be drawing first blood in round two of BMW v Audi, as the four-ringed automaker gives us a lesson on the dynamics of friendly competition. But after a bit of back and forth, the "good natured" ribbing appeared to have died down - at least for a while. The two German luxury automakers first went kopf an kopf in European print ads, then on U.S. Let’s just say, it was a well-sought and within-budget ad war to remember.Įach brand and its brand advertisement wars on both print and social media make for interesting stories.Click above to watch the video after the jumpīMW and Audi can always be counted on for a good marketing fight. However, DHL took the opportunity to talk about how ‘DHL is Fed Up’. FedEx creatively coloured its truck and said ‘FedEx always first’, a direct jab at DHL’s yellow brand colour. Logistics and delivery competitors, FedEx and DHL went against each other via what defines them, the trucks that do the job. These ad battles called ‘burger wars’ haven’t stopped amusing customers for a while now. However, Burger King wasn’t going to let it go, it launched it’s own response campaign too, crediting McDonald’s for giving its customer relief before they travel the mile to reach Burger King. The battle started when McDonald’s launched a billboard talking about how a McDonald’s brand was just 5Kms ahead while a Birger King store was 258Kms ahead.
However, McDonald’s is comparatively more widespread with a larger number of stores. Known for their dominance in the fast-food market, McDonald’s and Burger King are commonly known as forever rivals. Micromax came up with its own line to mock Samsung saying ‘ Aapke pass nehi hai Aunty?’ It then even launched a dig at Samsung’s Galaxy Y phones and its slow-paced features.Ĥ) McDonald’s and Burger King – Who eats first?
Bmw audi ad wars series#
Samsung had launched a series with its title catchphrase ‘ aapke pass nahi hai Uncle?’ highlighting its product features. Micromax, the Indian mobile manufacturer was not going to let Samsung win easily. This even motivated many fans to come with quirky replies while supporting their favourite car brand.ģ) Micromax and Samsung – The handset war-time I’ll rather be driving instead’ which it later switched to a direct challenge against BMW saying ‘ Your move, BMW’.īMW didn’t back out and responded with a billboard beside Audi’s message which said ‘ Checkmate’. Audi launched a campaign stating ‘ Chess? No thanks. Luxury car brands, BMW and Audi went on a billboard war in Los Angeles which even got their fans involved on social media. The Hindu even went ahead with print ads and the Times responded with more sarcastic replies. It launched a follow-up campaign by saying ‘ Stay ahead of the times’, a dig at the rival newspaper. Audi is now battling with an ad for Barney's CO-OP. At some point the brand removed its M3 advertisement from across the street and didn't replace it. The Hindu wasn’t going to let that happen without giving a fight. BMW did actually have a response for Audi. Times of India first launched a ‘Wake up!’ campaign, motivating readers to get out of sleep after reading from a newspaper filled with boring news. Two big newspaper brands went against each other in a subtle way. Wondering what we are talking about? Take a look below: 1) TOI and The Hindu – The Reading war